Barry Schwartz: The paradox of choice
I posted this as a juxtapose to the previous one by MalcolmGladwell. Is more choice always good? I'm a strong believer that it's not. You really only need a few or 1 good one (food like i said can be exempted from this statement). However people around the world probably saw what happened to the food industry and copied it to apply to their own industry. This resulted in the explosion of choices we have today. Most of which are rubbish.
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