Friday, December 11, 2009

Coconut carrying Octopus!




Improvisation at it's best! But if you think a little further, this is happening because they do not have any more coral reefs and sea plants to hide under anymore. Another interesting thing to note is that the use of coconut actually screws up their camouflaging ability i think. They should be blending with the sand, not the coconut. Blending with the coconut makes them so much more obvious to enemies.

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Tuesday, December 8, 2009

Barry Schwartz: The paradox of choice


I posted this as a juxtapose to the previous one by MalcolmGladwell. Is more choice always good? I'm a strong believer that it's not. You really only need a few or 1 good one (food like i said can be exempted from this statement). However people around the world probably saw what happened to the food industry and copied it to apply to their own industry. This resulted in the explosion of choices we have today. Most of which are rubbish.

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Malcolm Gladwell: What we can learn from spaghetti sauce



If you have been following this blog, you would have known that Malcolm Gladwell is an author that i really like. He's the author of "The Tipping Point","Blink" and "Outlier". Once again in this TED talk, he talked about interesting findings of some researcher around.

In the talk, he made a point about the food industry trying to find one single solution to fit everyone in. That point caught my attention as i remembered in one of my research done in my University days where I looked at advertisements in various countries and their implications. I noted that globalization has in fact resulted in the possibility of creating a product for everyone. This is especially true for gadgets etc, however the only thing that is not affected by globalization is the area of food. They are still very much dominated by cultural influence.

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Monday, December 7, 2009

BooneOakley's advert


Love the way they actually considered YouTube's environment into this work!

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About This Blog

This blog is about looking at design from a logical point of view. Good designs are often good because of the thinking behind it and not because of pure luck. The colour, forms etc can all be and should be rationalised. This belief doesn't mean that any and everyone can design by simply following a formula. It is still an art to decide on the solution that best fit all requirements.


I will be posting on some everyday stuff that's more light hearted and fun. Reviews will be done on products that I’ve gotten my hands on!

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